Opinion: Tiwa Savage and Omawunmi Interviews are Perfect Examples of How Not to Conduct an Interview

Written by Cletus Offor of Olisa.tv

The last two weeks have been terrible for journalism in Nigeria. Yes, I know what you are thinking: “Was there ever a time that was good for journalism in Nigeria?” Well, it wouldn’t do to go into what many say was the golden decades of Nigerian journalism, that time before the Millennium when excellence was the mantra of many a pen pusher. These days, as any truth speaker knows, journalism can comfortably be said to dwell in the gutters around here.
See ehn, there is no point playing the ostrich. I’ve been a journalist for seven years and a handful of moons. Let’s tell the truth, most of what we call journalism around here are unmitigated trash. In the last two weeks particularly, we have been treated to embarrassing displays by journalists who have come to embody the dearth of professionalism in the sector.
First, it was Azuka Ogujiuba making a complete dog’s meal of the interview with Tiwa Savage. The interviewer was so devoid of passion that you wouldn’t be blamed if you made the mistake of thinking Tiwa was talking to a life-size doll. I’m one of those who believes so much more could have obtained from that interview if it had been expertly handled.
Some say the interview was stage managed; a PR masterclass, and this would explain why Azuka was that passive. I cannot confirm this, but even if it were true, the affair though bleak, wasn’t a funeral, was it?
Azuka’s performance is also a lesson in knowing your limits. No matter how hard you try, you cannot possibly do everything. Azuka is perhaps one of the most influential entertainment journalists around but she is a trained print journalist. She is not a broadcaster. Even if she had helped to facilitate the interview, there is no rule that says she must be the one to conduct it.  Pulse, who ran the interview, has a crop of excellent onscreen journalists. Azuka should have allowed one of them to handle the interviewer. It would not take anything from her, really. And if she wanted it, she could be given credit as the facilitator.
While we were still dissecting the disaster that Azuka’s performance was, I woke up yesterday morning to yet another terrible performance from another journalist. It was the interview of singer Omawunmi on the programme, “Da Chat” by Zinnia. The interview was so disastrous I felt moved to scratch out the interviewer’s fake accent through my computer screen.
The interviewer, Zinnia, probably woke up on the morning of the interview, painted her lips, applied eyeliner, did her hair, practised her fake accent, but forgot to enrich her brain.

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From the moment she opened her mouth, one just knew she did not do any research before walking into the studio.
How could a journalist get the opportunity to interview an A-lister and the first real question she could muster was one about the paternity of the artiste’s child. To say I was shocked would be euphemistic. Questions in my mind included: Are Ogbanjes doing meeting in your head? Did you chew a fat stem of Osun igbo before the interview?
Yet Omawunmi though obviously pissed off by her line of questioning controlled her emotions nicely and responded in a charitable manner but not before clearly warning her that she would not tolerate that manner of questioning. But this interviewer was deaf to gentle rebuke.
The interview suddenly had the trappings of an inquisition. There were no real questions about her career, what she was doing at the moment etc. instead she proceeded to ask her why she has not had collaborations with artistes from around the continent – a question that actually exposed her as a proper Olodo, because as Omawunmi pointed out, she has had a recent collaboration with two of the biggest names in African entertainment, The multiple Grammy award winning performer, Angelique Kidjo, and Selif Keita.
Omawunmi and Zinnia
Of course, our interviewer didn’t know about this. Because she never bothered to do the most basic of research before the interview. It became clear that all she wanted was to scandalise the singer when she continued with her vexatious probing.
She went on to set a trap for her guest Omawunmi, by first asking her if she believed she should be a role model to young people. When  apparently she didn’t get the response she was expecting, she moved in with the most demeaning thing I’ve heard on TV recently by trying to tie the singer’s alleged drinking and smoking habit to her ability(or inability) to be a good mother!
Of course, the singer gave her a piece of her mind and a thorough dressing down before walking out on her.
We could tell that she never expected the clap back from the artiste because hard as she tried to hide her embarrassment with her faux accent and plastic smile, one could see that she was dying inside.

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You are the host of an entertainment show, not an investigative programme, digging into the misconduct of public officials or crooked businessmen. You should fashion your questions to reflect that. She is a private citizen, and you have no right to dig into her privacy more than she allowed you; on national TV.
Besides, what kind of journalist bases her entire interview on rumours?
What Zinnia has done is effectively sabotage her own show. Now tell me which self-loving artiste or entertainer will agree to come to her show after that debacle. Asking silly questions has never made any journalist a star, instead asking well-researched questions in line with the theme of your programme make you appear more professional and eventually successful.
Source: Olisa.tv 
Article link here

State Of The Nigerian Music Industry: No Talent Required | By: Jidé Taiwo

Them boys dey lose they minds, music is getting empty; they don’t mean nothing and really they talking plenty- Iceprince; Overkilling Remix by Djinee//
A strange thing happened last year at the second edition of the now annual Nigerian Entertainment Conference Live: Davido and his producer, Shizzi demonstrated how easy it was to produce a “hit” track. In about fifteen minutes or less, they had hummed and ahhed their way into a sound no different from any of Davido’s several hits.
To be fair on the pair of them, what they did is what every other performer out there does: arrange a catchy beat, lace some dodgy lyrics with a generous dash of autotune and voila, a hit is made. However what made this demonstration strange was the audience- made up of entertainment insiders (producers, journalists, record execs etc) applauded and stood in ovation as though they had just witnessed a euphoric magic trick by another David-Copperfield.
It is pretty much obvious to anyone who is not musically oblivious that the standards of the music industry and the artistes involved have significantly dropped during the past decade. The popular music currently streaming across the airwaves simply lacks quality and any form of talent on the side of the artiste. Aside from producers and a select few musicians, popular Nigerian music (which till today still has no definition or genre) is nothing more than run-of-the-mill sounds. It offers no lyrical depth; no tasking composition and any random performer can be referred to as “talented”.
It is undeniable, for the most part that the music is catchy, but the credit is not placed in the right hands. Instead of the artistes (and I use that term loosely because the word “artiste” in this context is an anomaly: what they do cannot be described as any type of art) getting all the credit, it should be the producers. Producers are the masterminds behind the writing, mixing and mastering of these tracks, not the artistes. Of course, there are many exceptions to this, but for the most part, the artiste is nothing more than the talking head and the personality presenting the music, which is why they should be called performing artistes and not musicians.
Worse still, majority of our most popular artistes simply cannot sing, or rap as the case might be. There’s a reason that most live performances are out rightly crappy, the performers almost always struggle to reach the sound so perfectly honed in the studio. It makes listeners wonder if it wasn’t the same person that made the CD version of the cacophony they’re suffering live.
By implication, any producer or label can pick ANY boy from the streets of Bariga and make him record Skiborobo Skibooo I’m not alright oshey. Doing that requires barely any talent or brain tasking research.
Back to back, every fucking single was a hit- Olamide
The issue of Olamide’s grouse with the Headies Awards has been talked about to no end and it is starting to bore this writer. However it is instructive to note what his point was: every song that his protégé had released was actually a hit. That exactly is the crux of the matter: for whatever reason that cannot be more than the rush to make music that caters to the present wave of absurd gyrations and monotonous gibberish, an average Nigerian artiste will rather take the easy out and produce popular nonsense.
After all, that’s what everybody is doing, isn’t it? Talent means that you possess an attribute that stands you out. When you do not have that talent, you overcompensate by flooding the airwaves with single after single. The idea is pretty basic: beat the audience over the head till they get it: E fe jo ku. That’s why no Nigerian artiste can afford to take a sabbatical from music. They’re all cut from the same unimaginative cloth and the result is the ton of music that is, with apologies to MI, fast food, disposable music.
msisdn: 2348159533652
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Nigerian music is in dire danger of becoming irrelevant as its practitioners. Five years ago Dbanj had a godlike status that made him think he could actually be Africa’s Michael Jackson. Today, the ridicule that his “artistic” struggle attracts is painful to watch. His diehard fans will let you know though, that “Baba is still making money o!” Whether he or any other artiste makes as much money as their PR handlers would make the audience believe is a matter for another day. That is not why we are here.
For some of us, it is about the music and it is intensely scary that even the few truly talented musicians are not immune from the petty nonsense that is the rage now: Jantamata is a weak, opportunistic material that Don Jazzy, with more than a decade long status as near genius, should have outgrown. Chidinma should not be singing “My money be like lorry”. Iyanya should not be doing some damage control by insisting he meant “birth room” when he actually sang “From the bed to the bedroom”. (What the heck is birth room anyway?). Even MI made a hook that said “My shepe bottle standing on thewall…If I drink shepe and I accidentally fall…
For as long as this trend goes on, the assembly plant will always churn out dozens of disposable music that fades as soon as the next fad comes along. It’s perfectly okay to make flimsy music but as we can see from Asa who is Nigeria’s biggest international act, you can also choose to put hard work and meaning into your craft and still be relevant. It is commonly said that talent is not enough. It never is. But it should be at least present in some measure, no matter how minute. Sadly enough, like Nigerian’s oil earnings, true musical talent is in very short supply.
 
 
Jidé Taiwo is a Lagos based writer and  Editor of The NETng. He’s on Twitter- @thejidetaiwo

Sunday Oliseh, Artificial Turf, Super Eagles – Wrong Equation | By: Segun Odegbami

MY piece on CHAN 2016 last week was not in any way intended to make any excuse for the poor showing of the Super Eagles at the championship. The issue of artificial turf affected all the teams equally and I believe that no matter how long players play on it, playing on plastic would never compare to playing on grass.

I have always believed that that’s why the USA would never rise to become a truly global football power despite all their application of advanced science and technology to football. Football shall always remain an Art form played best on the lush greens of grass.
America’s use of artificial turf for their professional league will keep them rooted to their present levels forever. Why they do not know this that baffles me.
The best football cultures in the world do not touch artificial turf even with a long spoon. Those that have ears let them hear. I rest my case.
On the Super Eagles and Sunday Oliseh, I am unable to pass critical comment because, as a reader rightly pointed out, I am complicit in the recruitment of Sunday Oliseh through my supportive writings and comments when he was to be appointed coach of the national team.
I believed, and still do by the way, that Oliseh would introduce a slightly different dimension to coaching the national team, an intellectual angle that would make a big difference.
I believed also that he would bring a deeper level of technical and tactical understanding and knowledge to the national team, those things that are not taught in the classroom of football, but rather are a measure of the intelligence and genius of the coach in charge.
That is what separates the great coaches from the good ones, what makes the difference between a Pep Guardiola and a Rafael Benitez, or between an Alex Ferguson and a Sam Allardyse, with all due respect to all the coaches! Genius is not taught in the classroom. It is engrained in the genes!
That is what I believed Sunday Oliseh would import into Nigerian football. Knowing him, I still think he can achieve great success if he re-sets his objectives, let everyone know where he is going, how he intends to get there and what he wants them to do and understand so that he is not distracted by the clamour for instant results.

My take is this:
1. Nigerian football is at a very low ebb at the present time;
2. The country will be extremely lucky to qualify for the next World Cup;
3. Winning the next AFCON will be a tough order;
4. Nigeria does not have the finished products in players to succeed in these two quests now; and,
5. The domestic league is not churning out exceptional players in large numbers.
All of these are not Oliseh’s handiwork.
That is why it is unrealistic to expect too much immediately from Oliseh, and too early in the day to judge his competency as Nigeria’s national team coach even if ‘morning shows the rest of the day.’
The CHAN 2016 team was definitely not his making. He used the best players assembled for him from the country’s poor production room (the domestic league) and tried to work some semblance of organisation into the team. He did not succeed as far as the results showed.
His rhetoric before and after should have been different. He should have kept telling Nigerians what his longer- term goals are and how he is going about achieving them down the line.
He should not have raised the people’s hopes and expectations (the reports by his aides from out of the Eagles camp in South Africa promised heaven and earth) with veiled promises despite people’s impatience for success and unearned victories when the players to do the job did not exist.
His biggest challenge is that he cannot conjure great players from nothing. They do no exist now given the state of the domestic league that should hone them.
Exceptional players are not being churned out in large numbers, are not being groomed well enough domestically, and are not being directed to the right teams abroad that will provide the necessary technical advancement that would take them from being good raw materials coming out of Nigeria to becoming excellent finished products after a few years in Europe. 

That’s the formula that produced the Olisehs, Kanus, Okochas Ikpebas etc. The domestic league at that time produced very good raw materials in Nigeria before the players left for Europe. The rough grounds, the harsh environments, the tough and challenging leagues on poor grass, etc, all made the players individually very skillful, hungry to learn and ready to absorb new things.
Once again, playing domestic leagues on artificial turf takes away that essential raw material that makes the big difference in the development of raw talent.
Examine this: why would the Super Eagles never agree to play at the Teslim Balogun Stadium in Lagos, or anyone of the number of stadia in Maiduguri, Enugu, Ibadan, Abeokuta, Benin, Ilorin, Jos, Kano, all with artificial surfaces in Nigeria? Yet, that’s where the players that are expected to play for the same national team are cultivated and nurtured.
Can’t people see there is a contradiction there? Can’t people see that there is something wrong with that equation?
I do not expect that most people will see my point and agree with my argument on the matter because this is deep stuff!
Forgive me for always digressing to the issue of artificial turf.
Now back to the Super Eagles.
Oliseh is facing the greatest challenge of his life trying to fix Nigerian football in a hurry. It can only be done holistically, slowly and steadily from the grassroots up. He must, as Clemens Westerhof, his boss and coach, did in the early 1990s, work with local Nigerian coaches and administrators, to determine how the domestic leagues will start again to produce quality players with exceptional skills, power, speed and control.
I sided with those clamouring for Sunday Oliseh at the time because I believed he had the knowledge and guts to look Nigerian football in the eye and to prescribe the right solutions following a forensic audit to move the game beyond the level attained by Stephen Keshi, Shuaibu Amodu, Adegboyega Onigbinde and others, who had done a good job that needed to be taken to a higher plane to make Nigeria join the club of the elite football nations of the world.
His conversations and incisive analysis, added to his personal experiences as an excellent football player and product of the best of European coaching made him the excellent candidate to take Nigerian football to the next level.
He would need time to achieve this. He would demand for time, the resources and the right personnel. He would work with coaches and administrators in the domestic leagues. He would continue to scout for finished products from Europe and anywhere else in the universe and use them in the short term, but remain focused on the ultimate goal to take Nigerian football to the zenith.
He cannot hurry through the process. He cannot also tie this assignment and his own fate to the immediate successes of the present Super Eagles. He cannot afford to raise false hopes and expectations of Nigerians that he can win everything immediately when the true situation on ground is that the present Super Eagles are work-in-progress!
Sunday Oliseh’s absence from Nigeria due to what is reported as health reasons surely is not helping matters.
I have a feeling that Sunday Oliseh is succumbing to the pressures of needing to win small now at the expense of winning big later. He has not helped himself either with his rhetoric. He must henceforth be patient with critics, and be bold, sure and clear with his words and actions!
Luckily, there are a few new Nigerian players showing up on the radar in Europe that can help his immediate cause and steady his wafting ship – Ighalo, Iheanacho, and co!

Credit: Guardian Newspaper

The Lagos City Marathon – A Participant’s personal experience.

The marathon is a long-distance running event with an official distance of 42.195 kilometres (26.2 miles), it is usually run as a road race. The event was instituted in commemoration of the fabled run of the Greek soldier Pheidippides, a messenger from the Battle of Marathon to Athens. Many runners in Lagos were excited when we heard that Lagos will be hosting a marathon event. The opportunity offers many runners an avenue to test themselves with the ultimate running experience.
The time the announcement was made to the time of the event was short. Preparation for a marathon race takes about 6 months.
Myself as well as many other runners quickly registered. We assumed that the race will be well organized because it is being sponsored by a major financial institution in Nigeria.
When I went to collect running my kit & bib, I started sensing that all may not be well. After verification, & registration, I was given a bib showing my race number. I also noticed with pleasure that the bib has an electronic tag. This device is meant to track the split time between distances along the race track, I moved onward to the collection point, a man toss a bag to me, I quickly informed him that I will need an extra large vest, he smiled and said it is one size fits all, that the vests are expandable. When I brought out the vest, the quality was very poor and my instinct started telling me that this race may not live up to expectation.
On race day, I got ready quickly, I had heard on the news that the roads will be blocked around 6.30am. I joined my 2 other friends that are also participating to the stadium. We trekked from Costain roundabout to statdium because the road had been closed. 
By 7.12am the race started. The weather was a little bit cool. Spectators were cheering us as we go. From stadium to Ojuelegba to Anthony, at around 3km, we saw the first casualty been lifted into the ambulance. I said to myself “no be small thing o” many participants were not regular runners. The shoes some people wore were not running shoes. Considering the hot and humid weather, some people were over dressed. Some believed they can win the prize money. Knowing Nigerians for who we are, I believe some may have gone to their place of worship to pray for success in the race. $50,000 in this tough economic dispensation would definitely go a long way.
The organizers had promised that at 5km intervals, there will be water, energy drink, sponging spots  and probably toilet. The disappointed came when I, as well as many runners got to where we were meant to refresh with water and energy drink and found nothing. Alas !, all the drinks were gone. Many runners started experiencing dehydration after 6 – 10km. When we enquire from the volunteers at the water stations, they just waved us on as if we were speaking a foreign language. For the rest of the race, I never got any form of support in terms of drinks or water to sponge myself. The temperature was getting high. The temperature was around 34 degrees centigrade.
Thankfully, I had a running pouch with 2 water bottles, I had filled it up with energy drink. I also had three hundred and fifty naira (N350) in my pouch. That turned out to be my saving grace.  At Oworonshoki, as we approach the 3rd mainland bridge, some spectators brought out 2 bags of pure water, myself and other marathoners rushed to grab the pure water sachet as if our lives depended on it, we drank some, poured some over our bodies and kept on with the race.
While we were on 3rd mainland bridge, many participants started retiring from the race, I suspected fatigue and dehydration have set in, many BRT buses, filled to capacity passed by, conveying participants.
At Adeniji area, we were lucky to find a woman selling cold pure water, I bought 5 for N50, I took two and gave 3 to other marathoners. We needed to urinate at that time, we had to do it near the edge of the bridge. There was no toilet facility throughout the race course.
We continue to endure the race, at Osborne just before the traffic light, a gardener selling plants was wetting his flowers, we begged him to shower us with his hose. He gladly did and we thanked him profusely. The lowest point for me is when I saw a young marathoner picked up a leftover energy drink from the road and drank it. I felt so depressed. That was desperation and survival.
At the Ikoyi registry & Lekki – Ikoyi  link bridge some good Samaritans gave us pure water & bottle water respectively. We thanked them and moved on. All these while, I was running and walking intermittently so that I can finish the race within 5 hours 45 minutes which was my previous personal best at the last marathon I ran in Chicago 2013. The scorching sun with no fluids to replenish made me slow down drastically. From 37km to 41km, I trekked at a pace of 11 minutes 30 seconds per kilometer.  I started running as I entered the Atlantic city. I am happy I completed the race but so sad that I have been let down by the organizers of the race. At the finish point, there were no more medals for people like us that finished the race after 5 hours. I finished my own race after 6 hours 13 minutes. There was no water nor energy drink or food. Instead, we were lining up for medals which had been given out to participants that did not finish the race but boarded the board to the finish line. After taking pictures with my friends, I was eventually able to get a blank certificate. There was nothing to recognize my position or the time I finished the race. I now wonder what benefit is the tag on my bib for?  
As I leave the venue, runners that came after 2.12pm which is after the official cut off time were treated shabbily, there were not allowed to pass through the gate of EKO Atlantic. They were pushed and shoved by the security personnel at the gate. This, in my own opinion summarized in totality, the underlining factor which I call the Nigerian factor, we do not have respect for ourselves. We do not treat each other with dignity. This lack of respect & dignity has eaten into the fabric of all our institutions.
The experience taught me once again that I cannot rely on organizations, whether private or public to deliver a world class event. The organizers registered 36,500 participants and probably 20,000 runners started the marathon but catered for only 1,000. My running pace was about 7 minutes 20 seconds many runners before& after me did not get any water & energy drinks neither was there any sponging area to cool the body temperature down.  We were simply left to our fate and for many people that did not have money on them; they suffered through the race and were left to the kindness of proactive spectators that provided pure water while many simply retired.
I had voiced my concern that since the event is free it may not be properly organized. Many people said but they have a big sponsor, it is pertinent to note that despite having big sponsors, Chicago & Dubai Marathons participants still pay $175 & $125 respectively in order to register.
I will implore the organizers to plan future events carefully & properly and pay special attention to the following areas;
1. Weather – the event should be held when temperature in Lagos is coolest (for instance temperature on Saturday, 23rd January was cooler than on the 6th of February)
2. Cooling / refreshment stations – There should be adequate drinks (water & energy drink) as well as sponges (for cooling) for all the participants not just few. 
3. There should be toilets for participants that need to ease themselves.
4. The integrity of the marathon race track should be protected throughout in order to ensure every participants starts at the same time and are not able to join the race at any other point. 
5. The participants that could not finish the race and joined the bus should not have been taken to the finish line because medals & certificates should only be for finishers. They should have been taken to another area where they can get refreshment and go home.
6. There should be more ambulances to attend to the participants that require medical help. There should be more buses to convey runners that could not finish the race.
7. Participants should pay a registration fee in order to improve the quality of event.
8. The organizers should organize training workshops for aspiring participants and also inform aspiring runners that marathon should be prepared for appropriately. Many runners that have never run more than 5km showed up for 42km. what do you expect?
9. There should be an official result of the event of all participants that finished the race showing their position and time.
Many people have made their concerns known to the organizers through various media. I seriously hope that the organizers will take note of my sincere critic of the Lagos city Marathon 2016. Organizing this marathon is a right step in the right direction because it can attract tourists and thereby generate revenue for the state & country but the way it was organized and implemented on Saturday, the 6th of February, 2016, left much to be desired.
The organizers owe the public this duty of care.
Thank you.
Olawale Olabintan
Lagos City Marathoner – Bib number 1598

20 Things Nigerians Should Expect From Buhari In 2016 | By: Governor Ayo Fayose

Who knew Ekiti State Governor, Ayodele Fayose was a Prophet? Oops! How can we forget so soon? he said he predicted his return to power.
The controversial politician has revealed 20 things Nigerians should expect from President Muhammadu Buhari’s administration in 2016.
In a statement personally signed by him , yesterday, he said:
“Fellow Nigerians, I want you to take note of the followings that will unavoidably happen under the Buhari-led government in 2016.”
1. Workers Strike: There will be so much industrial unrest, especially in the first quarter of the year.
2. Subsidy: There will be removal of fuel subsidy and petrol (PMS) will sell over and above N100/litre, leaving the masses in more serious hardship. Product will not be available and long queue in petrol stations will persist throughout the first quarter of 2016 and beyond.
3. Electricity: Power generation will drop to the lowest ebb. Still, Federal Government will increase tariff in 2016.
4. Unemployment: Millions of jobs will be lost in 2016 as against the three million jobs promised by the APC yearly. Most States and Federal Government will retrench workers as evident in the over 2,000 Federal University workers already sacked.
5. Economic Policy: Most private owned middle-class businesses will fold up because of bad economic policies of the Buhari-led government.
6. Devaluation: The Naira will continue to have a free fall which will take it to as low as N320 to one Dollar.
7. Economy: The Buhari-led FG will have no solution to country’s economic problems.
8. Security: Boko Haram will keep spreading and the Shiite Muslims will get more emboldened.
9. Human Rights: Penchant for dictatorship will rise with rampant human rights abuses and disobedience to court orders.
10. Anti-Corruption: Insincerity in the fight against corruption will continue and the fight will not only be selective and political, but targeted more at Southerners.
11. Elections: Attempt to forcefully control any of the South South States of Akwa Ibom, Rivers and Bayelsa by the APC will lead to unprecedented deaths.
12. Economy: Crude oil price will fall to below and about $30 per barrel.
13. Anti-Press Laws: The masses, especially men of the media profession will rise against the FG’s plot to deny Nigerians of their rights to freedom of expression. There will wide condemnations by Nigerians and the International community against President Buhari’s human rights abuses and disobedience to court orders.
14. Polity: Renewed efforts will be made to remove Senator Bukola Saraki as the Senate President; this will not only fail, but will heat the polity.
15. Hardships: Nigerians will experience more hardships. The President himself attested to this (THE SUN newspaper Tuesday, December 15, 2015). This obviously negates the change Nigerians voted for.
16. Elections: Plot by the APC to take control of at least one South South State will lead to death of many people. Particularly, rerun elections in Rivers and Akwa-Ibom States will cause many deaths.
17. Corruption: Halliburton scam may be revisited in 2016.
18. Kogi State: Court will sack Governor-Elect, Yahaya Bello.
19. Bayelsa State: Governor Seriake Dickson will win the supplementary election. Taraba State: Governor Darius Ishaku will be victorious at the Court.
20. Politics: There will be subtle political alignment and realignment before the end of the year ahead of 2019 elections.

Opinion: Fayose: The Prophet Predicts Own Doom | By: Bayo Oluwasanmi

Governor Ayodele Fayose of Ekiti State maintains his false sense of security and invincibility with delusions of grandeur. He avoids looking scared when in fact he’s in panic overdrive. He embalms his face with cosmetic joy when he’s bleeding from inside. He disregards bad news. Dodges the reality.
But lately, joy has been hard to find for the ex-danfo driver and star of Ekitigate. He’s been hounded for his past and for sure his sins would find him out. He hates to embrace humiliations of his ruthless ambition, recklessness, crudeness, and oasis of lies and other despicable atrocities that have become Fayose. It’s no surprise that his ardent loyalists have all deserted him. “Let the fool hang himself,” they seem to be saying.

Reputed for shaking things up and accomplishing nothing, a man of architectural character oddity, with looney tunes coming out of unguarded outbursts these days. Two Sundays ago or so, Fayose called a press conference in Lagos to announce to the world his impending doom in a prophetic declaration. He said the Federal Government headed by President Muhammadu Buhari was plotting to reverse his election victory at the Supreme Court using a phantom military report based on the military inquiry of Ekitigate. He said he was aware that the Buhari administration was after him.

He warned that any attempt by the Buhari administration to remove him from office would be resisted by Ekiti people. In a panic overdrive, Fayose said: “The military panel over last year governorship election in Ekiti State is (a) hatchet job. They have a target, but we are waiting for them. They are after me but I’m prepared for them. I am the governor of Ekiti State, I have history, I have record. Any attempt to invade my state will meet our resistance.”

“The day Buhari singles me out,” boasts Fayose, “his government will crumble. They have attempted to impeach me, they didn’t succeed, they disturbed my swearing-in ceremony and they failed. They now set up a military panel to upturn what the Supreme Court had decided in my favour. We are waiting for them. Any attempt to rob the people of Ekiti State of their mandate will lead to chain of events, the end of which no one could accurately predict.”
He described President Buhari’s war on corruption as vengeance. “After flagrantly disobeying court orders,”says Fayose, “whatever that is done or said by the Buhari-led government concerning Sambo Dasuki will appear vindictive…”
How can any inquiry about Ekitigate exclude Fayose, the star of the famous election rigging video? How can Fayose deny his star role in the biggest election fraud and cover up? Why is Fayose foaming on both sides of his mouth with epilepsy of lies about Buhari’s administration? Who is out to get him? Buhari or Ekitigate?

Fayose, no doubt, is feeling the weight of his guilt. He’s carrying a heavy load of guilt and he’s been weighed down by guilt. Guilty conscience is causing him nightmare. Fayose is like a bank robber whose guilty conscience stopped him from making a quick getaway after a successful bank robbery operation but instead waits for the police to arrive and arrest him.
Fayose had substituted anger for his guilt in Ekitigate and cannot own up to what he did in rigging himself into office. He’s using anger to chastise President Buhari and tries to preempt the looming sword of Damocles on his head. He’s using anger to look good to protect his tattered fragile remnants of self-esteem. This is the basis of his macho behaviour, bullying, and aggression.

Denial, aggression, projection, and blaming President Buhari are Fayose’s defence mechanisms which help him to avoid feeling guilt and shame. Using projection, Fayose blames President Buhari and APC instead of looking at his own part of the problem. As the saying goes, what you resist persists. What Fayose is resisting – arrest, prosecution and punishment – would persist and eventually take place.

Fayose has become the ultimate traitor to both God and the State. He constitutes a counter-kingdom of perversion and disorder. He has become a personification of all forms of deviance and revolt. He demonises opponents as a tool to promote his political agenda and propaganda in order to remain in office. He operates on behalf of the devil’s agency.
 The irrefutable fulfillment of Fayose’s prophecy of his own doom does not cause Fayose to rethink and reconsider his raw nerve, abrasive, and egotistically driven behaviour. Rather, Fayose serves up juicy pieces of brisket of pre-emptive nonsensical gibberish of how President Buhari and APC plan to remove him as governor, the gubernatorial office he won through Ekitigate.
History in the strict sense of the word is personal. The annals of centuries gone by are nothing more than individual days sewn together by those who keep the records using their own needle and thread. Fayose is writing his own history with his own needle and thread. When the history of democracy in my beloved Ekiti State is finally written, we’ll have to sift through the charred rubble of our wrecked civilisation etched with sticks into the barren dust brought about by ex-danfo driver, Ayodele Fayose.
Meanwhile, Fayose’s prophecy to meet with his nemesis – the Ekitigate – is lurking in the shadows. There is no escape route. Tic… Tac… Toc… Fayose, they’re coming for you!

Credit: Premium Times
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The Farce of Making Money Online | By: Tony Ogunlowo

In my line of work I come across a lot of people who have lost lots of money trying to make money online, when in reality it should be the other way round.
Internet marketing or making money online has become the 21st century’s Gold Rush with everybody trying to become the next Mark Zuckerberg or Bill Gates.
So why do people keep on losing money online trying to make money?
It’s very simple.
First of all there are those who jump on the bandwagon. We all like to play ‘follow,follow’ and the minute we all find out Mr X has made a fortune selling iced-water sachets online we all try to copy him. With everybody trying to do the same thing the market becomes overcrowded and saturated and nobody makes any money. Remember there is only one Coca-Cola and hundreds of imitators who struggle to compete. Try and be original.
Internet marketing has brought out a new breed of motivational speakers who call themselves ‘gurus’. They’ve made millions of naira (-or dollars!) online and they can’t wait to teach you how to do the same – for a price! They hold seminars, webinars, sell books and downloads, have glitzy websites and blogs all offering advice which will cost you something.
Now, while their rag-to-riches story might be unique it does not necessarily mean it’s going to work for you. Another man’s meat is another man’s poison. You have to write your own success story which, just like them, often requires a lot of hard work, trial and error and failure before you hit the big time. You can’t expect to walk in their footsteps, step-by-step, and make the fantastic wealth they’ve made without putting in the effort.
Another thing letting people down is education and I don’t mean formal education. You can have a Ph.D. in computing and not have a clue about internet marketing and ecommerce and a mere 16 year old geek can dazzle you with things like DDoS, viral banners, Alexa ratings, Google ranking apps or flash mob marketing. If you put a website up and don’t know how to market it, it will just sit there costing you money to run without bringing in any revenue. Learn, learn, learn – the internet is awash with marketing courses and eBooks that are free (-on most occasions) to download. Learn all you need to learn and network with the right people before going ahead with your ventures because internet marketing is a whole different ball game to running a traditional business.
The most important reason people fail online and I’ve deliberately left this to last is the lack of a USP.
USP is the acronyms for Unique Selling Proposition which in layman’s terms means what makes your product stand out better than your competitor; what makes the loaf of bread you’re selling better than Mama-Jacobs from around the corner? This is what business is all about; being better than your competitor? Better USP means more sales and equals more profit.
You have to learn how to stand out from the crowd or you won’t sell anything. Facebook wasn’t the first social media platform in the world, Zuckerberg’s’ USP  was to make his more interactive and user-friendly ; Linda Ikeji is not the only blogger in Nigeria but she’s more well-known because her USP is writing a blog that appeals to a wide range of people. Likewise Apple’s USP is to create the best innovative consumer items in the world, items we can’t do without.
Whilst internet businesses are not as capital intensive as traditional ones are you still stand to lose a lot of money if you don’t get your sums right. Draw up a traditional business plan before you start.
Try and not jump on the bandwagon. Come up with something that’s unique and you’re very passionate about. It could be writing and creating study eBooks that will appeal to students or an online houseboy or housegirl referral service. Keep it simple, keep it unique and you’ll win. Avoid the ‘fast-cash-today’ mentality( unless you’re a scammer!) and concentrate on something that will grow steadily creating a residual income overtime ; who would have thought a very simple business idea like Twitter or Snapchat would grow into a multi-billion dollar concern?
Stay away from so-called motivational speakers or ‘gurus’ who charge you money to listen to their ‘stories’ (sic – I could charge you money to listen to my ‘success’ story but you’ll probably be bored after half an hour!) – You can download better motivational talks or books for free! A good book which is free to download is ‘The Science of Getting Rich’ or better still get a copy of Richard Branson’s ‘Losing my Virginity’ or Rhonda Bryne’s ‘The Secret’. If you want to listen to a good story buy yourself a novel!
Learn as much as you can. Ecommerce is a new thing and lots of institutions and organisations offer lots of online courses – most of them are free.
Good luck in all your endeavours and I hope you become the next dot com billionaire!

Great Ife And The Failure Of The Gown | By: Reuben Abati

Photo published for OAU cancels automatic employment for First Class graduates - DailyPost Nigeria
I have been reading some depressing stories about the state of the Obafemi Awolowo University, formerly University of Ife, which provide an equally depressing metaphor for the state of higher education in Nigeria. Great Ife as that university is known to its staff, students and alumni, is probably Nigeria’s first model university in every respect. Its major competitors were the University of Ibadan, the University of Lagos, Ahmadu Bello University, Zaria and the University of Nigeria, Nsukka. But Ife was far ahead in terms of the beauty of its environment and the facilities made available to staff and students. Built with Cocoa money (not petro-dollar!) by the Western Region Government, that university was a perfect illustration of the idea of the university and it managed to produce generations of scholars and students, known for nothing but distinction.
       
I studied at the University of Calabar (Malabites!), and at the time, I took time out to visit all the universities I mentioned earlier. In those days, the top universities in Nigeria were tourism destinations.  Ibadan and ABU had the best bookshops anyone could think of, and the bookshop in UNILAG was also professionally run. UNN students insisted that they attended the University of Nigeria! But Ife had the most beautiful campus. It was the only university that had a special publication titled “Ife University in Pictures.” I remember receiving copies of that publication as a gift at different times from my friends: Kola Ogunleye, Akeem Adewuyi, and Kayode Ajala who served in the university as a youth corps member. 

Whenever UNIFE students spoke about their university, you would think it was a little piece of heaven that had been converted to a university. They spoke about beauty, excellence, intellect and great scholarship. Every lecturer on the campus was painted like an Oracle at Delphi. So much mythology mixed with tales of absolute excitement attracted other students to the university. Curiousity once took the better part of me also, and I went on a visit to see the marvellous depiction of a campus in physical reality.  I was not disappointed. Great Ife was great. I did not go to the classrooms, but my friends took me round. The University had just opened a Bukateria at the time, where everything was available. Driving into the campus itself was a delight; well-manicured flowers at both ends, long, comforting, welcoming drive. 
     
We moved from one hall of residence to the other, where the students felt as if they were God’s special creations, lucky to be receiving education in one of the brightest spots on planet earth. I didn’t like the arrogance of the typical Ife student or graduate, even the girls had a special bounce to their gait, even if less pretty than our girls in Calabar, and I always quipped that flowers and beauty do not make a university, rather it is the intellectual content, but even in this regard, Ife was well-regarded. It boasted of some of the brightest guys in academia: that was in those days when Nigerian universities were centres of excellence, knowledge, discipline and distinction. Let’s add culture, for truly culture matters, and in educational matters, culture is perhaps everything, and there were scholars in Ife who had grown to become cultural icons in their respective fields.
The visits to Ife as expected always ended up at the newly launched Bukateria. Good food. Great ambience.  And from the Bukateria Complex, there was a place we always visited for palm wine. I think they called it Old Bukka, close to the theatre. The halls of residence – Awolowo, Fajuyi, Moremi, Angola, Mozambique were exciting too; the students behaved as if each hall was a country unto itself, with each student having a permanent badge of identity. The students had quadrangles in every Faculty, and a Sports Complex, where my friend Akeem ended up with a black belt in Karate in addition to a degree in Architecture. Indeed, the University of Ife that I describe could compete at the time with any top university in the world. I have been to quite a few as a regular or executive student, there is no doubt that the university environment, where the gown is a special symbol, is meant to be a combination of everything that is excellent, to impart knowledge in a friendly environment where the student is groomed to become great citizens in society and for knowledge to be produced for the advancement of mankind. That is the ideal!
This is why it is particularly tragic that the same Great Ife is now a shadow of its former self.  These days, more than 30 years after that glorious era that I describe, students of Obafemi Awolowo University, are now reported to be protesting over dilapidated halls of residence and terrible facilities. That bad? There was even a picture in the newspapers of OAU students fetching water from a stream! And I read one columnist calling on the university’s alumni to hurry up and  rescue their alma mater. Please, is it that bad? But the story of this tragedy is the larger story of the Nigerian education system.  My generation (waoh, man don dey old oh) went to school in this same country, and from kindergarten to doctorate, we can only recall in comparison with emergent realities, good memories.  
Once upon a time, our secondary schools were like higher institutions, but today our universities, with a few exceptions, are no better than secondary schools, and the secondary schools are no better than poultries. In those days, there were school principals who were more famous than state governors, commissioners, and traditional rulers, because they were known for their ability to manage schools and produce excellent students. There were government schools, there were mission schools, there were private schools, but there were standards, competition and quality.
A whole generation of students has now passed through the Nigerian education system without any memory of those good old days. What they know is the story of distracted teachers who sell handouts or beg for money from parents. What they know is the tragedy of a school system where teachers are perpetually protesting about lack of pay, lack of facilities and the inadequacy of everything. What they know are lecherous male teachers asking for sex in exchange for marks. What they know are ugly campuses, with no toilet facilities, no water, no light. When they hear about the gown, what they imagine is a gown in tatters, now terribly disconnected from the town. In our time, companies and government departments came to campuses or the NYSC camp to recruit staff, the school-to-work transition was so smooth and certain that even nurses and midwives upon graduation were sure of a decent future. 
As an undergraduate, our room was cleaned, our beds were laid, and the cafeteria fed us well at cheap rates; we had water, we had uninterrupted electricity supply, our teachers were smart and committed, life was good. There were students in Nigerian universities from all parts of the world; the ones from Southern Africa were even sponsored by the Nigerian government and they were happy to be here, so happy some of them focused on our girls and caused problems each time they got drunk. But today, who will send a student to Nigeria?      
Everything changed the moment government went mad, and till date that madness has not been cured. That madness started in 1984 with the removal of education subsidy. My point is: the present administration must see the need to properly define the role of government in the education sector, and further work out the details about sustainable development. The rot of past decades is so deep, the crisis so bad, as has been described, and the marks are still evident, only sustained intervention can make the difference. And if I may say so, this is one sector where government subsidy will be a good idea.
It is of course clear that President Buhari in his second coming wants to be remembered as the man who fixed Nigeria.  He tried it in his first coming but he didn’t have a definite mandate. Now, he has the people’s mandate, plus extra-ordinary goodwill, and he is still determined to achieve his original objective. He wants to catch thieves. Fine.  The only irony is that even General Sani Abacha did exactly the same thing, but other governments came and rewrote the narrative. Thief-catching is certainly okay! Perfect. It will excite the mob, extract vengeance, and may be promote justice, but President Buhari must begin to look to the future and build his own concrete legacy.  His record in Nigeria in the long run, will be his legacy, but it must be that kind of legacy that cannot be re-written by revisionists. 
So, what then, is his legacy project? I believe he can capture the society at the younger level: by investing in the historians of tomorrow and making their today better; by re-creating the future of Nigeria, by atoning for the past, by using public funds to secure the future of Nigerian children. Those young boys and girls in Nigerian public schools who are being poorly served, sitting in badly shaped classrooms, being taught by unpaid teachers; those undergraduates in higher institutions who graduate and have to be re-schooled by their employers before they can be found manageable; those graduates who learn research and science by simulation and who cannot compete in the international arena of skills; those unhappy teachers in our schools who are busy looking for other jobs on the side; all the children in special schools who have been forgotten by government, all the Nigerian children who are out of school, all those boys and kids who graduate from university but know nothing – they all need President Buhari. And time is not on his side.  And he cannot do it alone.  Many state Governors have shown that they take their cue from him: most of them refused to appoint Commissioners, until he appointed Ministers. They should be part of this legacy project. 
The President should launch an aggressive restoration programme in the education sector that takes off from where the Jonathan administration signed off.  The rot is so age-long, so deep, that no Nigerian President in many years to come can ever have enough time to fix all the problems with Nigeria. But every President that comes along can either leave a scratch, a mark, or a legacy.   It is up to President Buhari to make his choice.  Salaam.  

Sugabelly, rape and Audu’s sons | By: Reuben Abati

You probably don’t know Sugabelly. I don’t know her either. But it is the twitter handle of a Nigerian lady: @sugabelly, who in the wake of the death of former Governor Abubakar Audu of Kogi State felt the urge to go public with her story. My foregrounding her/story as opposed to his/story is further affirmation of an earlier submission that Audu’s death is “inconclusive”.

As the rest of Nigeria mourned the death of Abubakar Audu and pondered the implications of an inconclusive electoral process, Sugabelly showed up on social media and started celebrating his death. Her message was that the death of the man was good riddance to bad rubbish. “I feel so amazing”, she wrote. “Like God actually answered my prayers… That’s usually how it is.

Powerful people rarely remember the people whose lives they destroy.” She alleged that Audu’s sons once gang-raped her-seven of them, when she was an impressionable 17-year old and that Governor Audu used his position as a big man to rubbish her, slammed her with a $2 million libel suit, denied her from getting justice, with his lawyers insisting that “14 years” is the age of consent under the Penal Code in the FCT, and so there is no case.

For eight years, her life, she says, has been a nightmare including contemplation’s of suicide and spells of manic depression. Her frustration is well articulated in her twitter handle and an extended commentary titled “Surviving Mustapha Audu and His Rape Brigade”.
I have heard people proclaim loudly that a traditional proverb says: “the witch cried last night and the child died in the morning” and they have been wondering whether there was some kind of extra-terrestrial, meta-physical animus which led to Audu’s sudden death.

Howbeit, Sugabelly’s allegation is that of unlawful carnal knowledge. Her protestation made the rounds for a few days largely uncelebrated, but it caught fire last Friday. For days, rape was the subject of discussion on Nigerian twitter. Opinion was divided with some calling Sugabelly, “a whore” and a badly brought up child but soon, the weight tilted heavily in her favour as the reactions panned out to focus on the menace of sexual assault against women and the devastating effect on persons, families, the victims and society.

One of the sons of Abubakar Audu was soon fingered as the leader of the rape brigade -by both Sugabelly and her staunchest supporter, @Echecrates. What happened subsequently is better experienced. A lady tweeting as Zahra – @oakleafbycg – jumped into the fray to defend him – hers was quite a spirited fight that lasted for hours, defending the integrity of her husband. She probably was defending herself too.

Her father-in-law was so close to being governor and he lost it, only for some twitter activists, and a sugabelly (what a name! by the way) to start suggesting that her husband has a rape case to answer. She is a good woman, isn’t she? I monitored the conversations, and it is difficult to conclude that anyone was successfully convicted for there were persons who raised questions about sugabelly’s identity, her motives and whether she is not just a spoiler, playing a sponsored political game.
The emergent consensus, however, focused on the menace of rape in our society. Some male commentators seeking to genderize the discussion also pointed out that they were once raped, too, but the pervasive impression was that young girls are more often the victims. I noted that there was very little talk about marital rape, which is ordinarily a major issue in the West, but which will be considered absurd by Africans.
There were some suggestions about rapists being put to death in line with the still untested Violence Against Persons Act, but as is the case with twitter, 140-word interventions do not necessarily an honest thinker or an intellectual make. It creates an illusion though, the illusion that someone whose reasoning is below 140 words is a mega-man of knowledge and insights.
Nonetheless, the matter between sugabelly and the Audu sons deserves a little more probing. I am tempted to commend sugabelly for throwing up the subject, but the real problem with rape in our society lies in the inadequacy of both legal and social responses. Both the law and the society stigmatise rape, and wrong-foot the victim. The relevant sections of the law in Nigeria today more or less ridicule the victim, and usually, the victim is female.

The biggest challenge for decades has been this manner in which the law humiliates the female victim: the procedure requires examination by a medical doctor and in open court, proving actual penetration up to the labia majora. That is a tough call for victims and families, and so, many cases end up unreported. Besides, the criminal justice system peopled by phallocentric officials is wont to dismiss any woman reporting rape: in Nigeria, it would be ridiculous indeed for a married woman or a girlfriend to report being raped by her husband or fiancée. From the policeman at the station to the presiding judge, if it gets to that stage, the case may die a natural death in the vortex of misogyny.
Culture is a major barrier: the search for virgins at the bridal chamber by African families is a long dead custom, but few families can stand the stigma of taking as wife, a woman who has been raped, and whose indignity has been broadcast.

Female victims are, therefore, reluctant to seek legal redress, first because of social stigma, and that is why there are very few convictions despite the regular incidence of rape. Any woman that is labeled a rape victim stands the risk of not getting a husband: families of prospective suitors will latch on to that evidence as if it is a mark of leprosy, and urge their sons to steer clear, creating for the woman’s family an undeserved dilemma. Despite the wave of modernity in our land, tradition remains resilient and marriage, going to a man’s house, is still, quite sadly, considered a woman’s ultimate achievement.

This is probably why, in due course, the accused also showed up in the conversation releasing e-mail exchanges between him and Sugabelly, and going as far as revealing her true identity and painting her as a “whore,” a liar and an opportunist. Parents, keep an eye on your sons and daughters! The family, the most important social unit, has a role to play.

Both male and female children should be brought up to respect ethical values and the rights of other human beings to dignity. The inferiorisation of the female gender often begins in the home, and there are too many cultural paradigms sustaining an objectionable model of parenting, which must change. Too many parents, too busy trying to make survival possible, have abdicated responsibility and it is society that is hurt as a result.
The solution also lies in legal reform: the laws on rape must become more progressive and enlightened. The statutes have been in urgent need of review for long; they must provide the necessary deterrence and not ridicule the victim; even the Violence Against Persons Act (2015) does not fully correct the mischief in the Criminal and Penal Codes.
There is also a trend now that must be addressed; namely, the objectification of women for profit or other purposes. The most recent illustration I find is the battle being waged on twitter and instagram by @blossomnnodim, who has since changed to @blossomozurumba (good luck to the man who is responsible for this blossoming), as she takes on a TBWA power charger advert, which instead of promoting the subject focuses on a woman’s biological gifts.

Blossom objects to this but she has since been accused of witch-hunting and idleness. Her critics miss the point. The objectification of women in popular culture erodes the dignity of women. But the worse of it all is that women themselves promote this negative effect. Nigeria has been lucky in locking into global trends on all fronts, but in a global village, we have not been successful in retaining local standards as a bulwark against negative, imperial cultural influences.

Social media, for example, is dominated by images of sexual libertinism; even our young ladies who are now role models on the basis of concrete accomplishments help to foster this image. I am making this point delicately; my concern is that we have too many Nigerian female role models who are busy trying to be like Amber Rose, Nicki Minaj, Rihanna, Kim Kardashian, Kylie Jenner, Rita Ora, Miles Cyrus, Blac Chyna – if you know what I mean, all those foreign cultural icons whose lifestyles commodify women.

Our own equivalents are all over social media: pretty girls who are perpetually showing cleavages, wearing body tights that accentuate curves, some even boast that they won’t wear bras and pants and that illicit sex is cool: that is how this self-denigration has grown all the way down, creating a sexual tension even among the uneducated wannabes. I am not victimizing the victim, knowing full well that there is that human rights border of freedom of choice and expression; still, new cultural realities should command certain limits.

Sugabelly may not get the sugar of contentment that she seeks, but let her be consoled that she has ignited a debate that may shed more light on the dilemma of rape, and/or sex with a minor (Penal Code or not), and the sad manner in which our society continues to produce children and adults who behave badly. Let us also hope that sooner or later, the sleeping Abubakar Audu will be allowed to lie, by his sons and the girl they allegedly raped.

It is not Audu that is on trial, it is his sons: sons of big men who go overboard with their life of privilege, and of course, Sugabelly- the overtly impressionable young girl- who are all still alive to be called to account, if not in regular court, but now, in the court of public opinion.

Book Review: A Very Good Bad Guy Is A Very Bad 2face Narrative

If like me, you are an age long 2face
fan, you must have received news of the forthcoming “biography” with great
expectations. When the “editor’ now happens to be the astute Adekunle Ayeni,
the excitement must have been palpable. 2face Idibia has long ceased to be
merely a popular artiste; his brand has become the definition of a generation.
His story has been told over and over again, but an official biography of his
life both as an individual and an artiste remained an uncharted course for
neither writers nor the man himself.
Again, I have followed the career of
a certain Ayeni The Great for nearly two decades now. As a young person in the
second tier city of Ibadan, I would faithfully buy copies of HipHop World
Magazine, Encomium, Bubbles (which I would later have the privilege of editing)
and all newspapers that profiled Nigerian entertainment and entertainers.
Ayeni’s life story has inspired me to no end. He was an outsider kid from the
back waters of Okokomaiko who had huge dreams and with lots of hard work, made
himself into a journalist, publicist, public relations consultant and later
himself, a newspaper publisher. Apart from a couple of other individuals whose
name I would mention later on, no other writer qualified as much as Ayeni to
write a book on the iconic 2face. I- and millions of fans waited with baited
breaths for the most anticipated book since Chimamanda Adichie.
The first time it crossed my mind
that this might be a disappointing book was when the book cover was realeased
by Adekunle Ayeni’s publishing house The NET. I tweeted on September 14 thus: Looking forward to the 2face book. Only wish
that another photo was used on the cover. Wasn’t that the cover art for The Unstoppable
album?
Indeed it was the same photo used in
2010 for 2face’s third album. When I whispered this concern to some friends the
explanation was that since the title of the book, A Very Good Bad Guy was an oxymoron that juxtaposes 2face’s good
and bad sides, the cover art works well for that purpose.
So I ordered the book after the book
launch was over and done with. It arrived in the post yesterday November 4. As
I ripped open the polythene wrapper, a sinking feeling of disappointment struck
me like a punch. From a production stand point; this book was already a mess.
The very first page when you flip the cover open has this badly reproduced
photograph of 2face, ostensibly taken with a camera phone in one corner of The
NET office. Not only is it out of place on the inner sheet of a book, together
with the tackiness of the lamination and the substandard print quality that
persists from start to finish, the book feels like an Alaba CD jacket: cheap
and unworthy of the artiste on it. Alas, my disappointment was just starting.
For starters, this is not a story of
2face as sold by the publisher; rather it is a collection of articles about
2face since Ayeni’s own days as a reporter. How dare he now call this a
biography! The prologue proved to be the most interesting part of the whole
book. In it, Ayeni recounts a night in 2007 when he and 2face shared a bed
after an awards show in London. The cheeky double entendre promised much of the
book but soon fell flat as soon as the prologue ended. Even Annie Idibia’s
piece which is neither a dedication nor provides any perspective of her husband
leave much to be desired. It reads like a birthday tribute that was sent to the
editor of this book by BlackBerry Messenger or Whatsapp. How do I know this?
Wrongly placed full stops, unnecessary ellipses and exclamation marks, as well
as a “LOL” tell that much. A 2face book requires an Annie Idibia voice. This
flimsy bit does not provide that.
Permit me to digress for a minute:
Adekunle Ayeni has transitioned his journalistic experience into a thriving
public relations practice. Safe to say, he has mastered the dark arts required
of a PR guru and he deploys his craft well in the making of this book. Nowhere
in the book does he directly refer to it as a “biography”. However, press
releases from his organization and reportage of the launch in the media all
describe A Very Good Bad Guy as the
biography of Innocent 2face Idibia. Smart move, Mr Ayeni…
Now I’ve read a few music biographies
in my time. Carlos Moore wrote a Fela biography, Fela: This Bitch of a Life and it was based on conversations with
Abami Eda. I Would Die 4 U was
written by Toure, an American journalist and pop culture expert. The book
features several interviews about and with pop legend Prince, and provides readers
an assessment of the enigma’s life. Becoming
Beyonce
by J. Randy Taraborelli was recently released as an unofficial
biography of the artiste. It delivers as it tells several unheard stories about
Beyonce. A Very Good Bad Guy does no such thing.
A biography should delve into
previously unknown areas and tell an unforgettable story. It should take
readers away from blog posts, rumours and innuendos and research the
backstories that make the subject tick. It should document the subject’s views,
influences, fears, ambition and every facet of his life. A Very Good Bad Guy comes across as a rushed vanity project rather
than the life story of an individual who the publisher rightly describes as
“Nigeria’s greatest pop artiste of all time”.

The travails of Fela Anikulapo Kuti
happened nearly a decade before I was born. Yet Carlos Moore’s book made me
rage at the injustice meted out to the man and his mother. A Very Good Bad Guy does not even come close. Heartbreakingly, it
is not for lack of talent or wherewithal to do a 2face story properly.

Ayeni’s double advantage as an
entertainment journalist and one time publicist for 2face puts him at a vantage
position to pen a biography worth his salt. Over the years, the writer has
proven himself to be a master storyteller. Does anyone remember his exclusive
interview with Dbanj immediately after the Mohits breakup? That was a classic
piece of writing.
Neither can the shoddiness of A Very Good Bad Guy be blamed on a
lack of curiosity: in page xxvi of the prologue Ayeni himself wonders, “What
kind of guy is this Idibia? What sublime irony to find a man, who does all the
bad things, yet does all the good things…? As an observer I was fascinated
and impressed…” So why did Ayeni neglect to ask these questions and answer them
for the fans?
Perhaps it is the hubris that
sometimes plagues heroes and geniuses that convinced the editor/publisher that
he could pass off these 396 pages of nothingness as a biography.

A writer has a responsibility to
document times and happenings correctly. He owes it to the reader to either
answer all his questions or allow the reader to deduce answers from his
writing. In 2024, children who were born in the year 2face released his debut
album would be university undergraduates and some of them would study the
defining era of Nigerian music. They would need to understand why it was such a
big deal for 2face to have won the Best African Act at the 2006 MTV EMA’s. They
would need to understand how big a deal it is for a Nigerian to have made the
soundtrack for a Hollywood movie. They would need to find out how a single
artiste swung the door open for a generation of African artistes to reach the
world. They would need an authoritative voice to teach them about the great
2face. A Very Good Bad Guy through Ayeni
Adekunle does not offer that; rather it is a catalogue of past articles, a
gloried scrapbook of The NET Newspaper. Maybe that was why even 2face look less
than enthused at the book launch.

The man 2face could commission a
writer to tag along with him for a couple of months to gather enough material
for a proper biography, if Mr. Ayeni is too busy to. Bayo Omisore and Efe
Omorogbe are the other two individuals who have unique perspectives of the
artiste. (Fortunately both men are also excellent writers with commendable
journalism credentials).
A Very Good Bad Guy feels like a scam. Personally I feel defrauded. The hollowness of
Adekunle Ayeni’s book on 2face does a great disservice to the artistry and
accomplishment of the subject. It does greater disservice to the skill and
talent of the two dozen writers whose contributions to The NET Newspaper form
this book. It does the greatest disservice to Mr. Adekunle Ayeni’s two decades
of journalistic excellence and his highly esteemed position as a custodian of
urban Nigerian music. Innocent 2face Idibia requires an official biography.
This book is not it.

Jide Taiwo is a media practitioner based in Lagos. He’s in the process of
finishing his own book, Reflections of a Millennial. He tweets via
@thejidetaiwo.